About BEAUTY started in my head during a Real Estate specific networking group I visited the last week. I was the only person attending who was not in the real estate business. One of the leaders of this group is a home stager. I thought how brilliant it was for him to be the leader for a group that buys, sells and finances the one thing he can stage? Brilliant. I wanted to be him, but only in my industry.
The one thing that seperates me from all the other Aestheticians out there is that I use Micro-current technology from Beautiful Image for Non-Surgical Face-Lifts. That is my niche. That is what stands me apart. Not to mention that there are only 2 machines in the Tampa Bay area and I have one!!! www.beautifulimageLLC.com
I started About BEAUTY with that thought in mind… to have people in my industry come to me, get educated, find support and network with each other all the while get to know me and my talents and how I can help them in business! Brilliant! The name was easy. It is a play off from About FACE which is my internet radio show on Rhino On Air that airs Thursday mornings at 9AM EST.
About BEAUTY is an Open Professional Group for Education, Inspiration, Business Information & Networking, Beauty Industry focused.
There is a HUGE difference between over the counter products and professional products. Effectively it all boils down to how you get the products, did a woman behind a fancy department store counter help you, did you get a facial with an Aesthetician and did she recommended it to you? Believe it or not, there is a huge difference between the two.
There are three different grades of makeup to choose from, over the counter, professional or medical. Let’s look at them in a little more detail.
Everything you are able to use on your face is regulated by the FDA and the percentage of active ingredients in the product will determine just how you can buy it. Over the counter (OTC) constitutes less than 2% of active ingredients. You can acquire these products by means of TV, radio, department stores, grocery stores, beauty consultants (working with a MLM line) CVS, Walgreens etc. The products aren’t strong enough to hurt your skin providing you use them correctly. Many of my clients are happy with their products and being a professional I respect their choice. However, I think it all depends on what your expectations are, if a client is really happy using an OTC product then that’s good. Personally I’m happy to let my facials speak for themselves as my main focus is my client’s satisfaction.
Professional: 2% and higher, up to 10% of active ingredients. The professional has a license and education that pertains to application and you can find these products in a salon, spa, dermatologist and plastic surgeon’s office. As these products are result orientated the focus and motivation behind the product is change. But for real change you’ll need a higher active ingredient in the product .
Medical: 10% and higher of active ingredients. This is a prescription product only. The doctor prescribes the product for real change but it is mainly the patients who receive prescriptions for skin conditions and diseases.
I hope this sheds some light on the subject. If you’re confused and want personal attention in this matter then I’d be happy to help you. I conduct a comprehensive 2 1/2 hour appointment in the comfort of a woman’s home, a one on one with emphasis on my clients concerns together with any questions they might have. This is a great opportunity to examine the makeup and skincare she has in her drawers and is currently using. I go though their makeup and pitch the old, dated, wrong and expired. Believe me there are a lot of crazy things in a woman’s purse, I can understand why men are afraid of them. I then give suggestions for positive changes.
Although Mary Kay started this idea I approach it from a slightly different perspective where my focus is on education not sales. I also do a step by step makeup application with a detailed instruction. The makeup is removed and my client can then apply the makeup herself with further instruction. I will demonstrate the most progressive techniques in makeup application and teach you how to accentuate the positive and eliminate the negative.
After I leave clients are so happy that they ask me to do closets, kitchens and garages…but I think I’ll just stay with what I know. I do love what I do especially when I see the proverbial light bulb go on when a client figures out her daily regime and gets the look she is needing. It is magical!
When it comes to products ask yourself a simple question, are you happy with it and is it helping you? Are you getting results? If not then I suggest you go up a grade level. It can make all the difference in your skin! I love and recommend Randy James LeBrecque’s line Rande James… check it out www.randejames.com and GloTherapeutics http://www.glotherapeutics.com !
If you are interested in any further information or would like a consultation then please visit www.skinchicinc.com for my number and special pricing, mention my blog and receive 10% off.
I am aware that most women were looking for advice on how to do a smokey eye for a special occasion however, I have decided to reflect back on this year and ask a very important question to all the service providers out in “beauty industry land”, what is your worth? Have you cherished your worth more this year than the past? Are you getting closer to knowing your true worth for the New Year?
I am feeling very reflective. Lately I have been asking myself “Do I really know my worth?” and “What does worth mean anyway?” This all stems from when I had Foster Fox as a guest on a recent internet radio show of mine, ‘About Face’ (www.rhinoonair.com) It struck a chord with me, so strongly in fact that I just had to blog about it and as a result I’m dedicating my next About Face show to the subject of knowing ones worth. Most beauty service providers, in fact most people don’t know their worth. It was exactly the same for me for almost all of my 20 year career.
Knowing my worth as Founder/Owner of Skin Chic Inc., Paramedical Aesthetician, Professional Makeup Artist, Beauty Industry Educator, Public Speaker, Radio Personality and Writer has been one of the hardest lessons for me personally to learn. To know the balance between offering freebies, doing charitable pro bono work and even to ask for the right and fair price for what I do can be tricky. This requires the confidence in knowing the cost of my overhead (my makeup is not cheap), taking consideration of time and travel (wear and tear together with gas), doing my field homework and matching/beating my competitors prices. And so on. This knowledge comes from the experience gained in my chosen area of expertise.
This past year I have gotten closer to knowing my worth. Do I base my worth on that 20 years of experience? Have I been doing enough networking, blogging, tweeting, Facebooking and other forms of marketing to get my name out there? Do “they” know who I am and what I can provide?
I think the proverbial light bulb came on for me this past year. When it comes to knowing my worth, the past three years have been the most challenging of my career, I realized that I have given so much away. Isn’t my knowledge worth something? I think it is. It takes extensive knowledge to set up a fully equipped Aesthetic room in less than two weeks in order to run a successful practice. I have set up and equipped three rooms for free and I now feel I need to get compensated for all that work. Is that being unreasonable?
The Bible says: A workman is worth their hire.1 Tim 5:18. Wages should be fair and relative for what the workers skills require. Myself, I know that I have been around long enough to know my worth and for people to value my work, talent and professionalism. As with any experienced professional, I have paid my dues.
A casing example was this past month. I did a fashion show, pro bono where I worked for five and a half hours non stop providing make up for over twenty 20 models. When other makeup artists had left I chose to stay until the end of the show because a friend was in need. I valued her worth not just mine and in return I got valuable exposure in a city I haven’t really worked in before. It made sense for both parties and I was so thrilled with the on site picture of my work that I have used it on both my website and Facebook page. I wouldn’t have done it if I hadn’t known and respected the designer as the show was in an already saturated market. This was all based on knowing my worth and seeing a situation where not one but both parties benefited.
I have been asked to write articles for Les Nouvelles Esthetiques & Spa magazine. I am thrilled. I know that this is a pro bono writing gig, I know this national beauty industry magazine will give me national exposure. I am humbled by this. I know all the work I will pour into writing a few articles (I am an over achiever), however I wouldn’t pass this opportunity up!
I think people can often see makeup artists as playing dress up, I know because I have experienced it myself and been treated exactly that same way. I don’t think people fully appreciate the work and the artistry behind the technical craft in a makeup application. Some think, “I’m doing you a favor by giving you an opportunity to do something for free”. This can be seen as insulting to a professional and, where previously I might have felt guilty in saying no I now value my true worth and I politely decline. I thank them for thinking of me and I move on.
Please don’t misinterpret this, I have donated much to charity and will continue to do, I am always thinking of how I can donate more. Just by way of an example, I have done over $3,000 worth of facials at my last place of employment (approx. 67 hours of free work). I do understand that any job I do can lead to more work however, that doesn’t fill my lipstick palette. I have learned to scale back, be wiser and make better choices for the new year. People value people and as someone once said to me, ‘Is it up to standard or down to price?’
I hope you know your worth in the new year. Happy New Year!
Yesterday I was the makeup artist as a promotional work for a great designer Bobbie Yvonne Kingsbury www.thefashionauthority.com for a photo shoot for Vocess magazine at the Tampa Museum of Art and I just thank the Lord it was a beautiful day in Tampa Bay because I had to do all the makeup outside in a park. Although this may sound strange to a person who lives outside the world of photo shoots, this is normal to us that do. Even though the lighting was perfect everything else proved to be a challenge. The chair was low and awkward and the sun was too bright for the model to look up for eye application. Worse still I had a bug fly right into my mascara wand.Yuck! Being the consummate professional I just acted like it was no big deal because frankly in this world, it isn’t.
During my 21 year career (I was the youngest National Makeup Artsit for Chanel at a ripe age of… nevermind) you come across many challenges doing makeup, especially when you’re freelance AND working on site. I remember one July I was working on an infomercial in Tampa, FL and the shoot was in the middle of nowhere on a remote plot of land that my model had just purchased. It was high noon, hot and sticky without a cloud in the sky. Without even the mere sniff of a breeze I set up my mini table and pulled out my big guns, a brand new box of tissues. I immediately knew my model was going to be sweating so I just smiled and said, “You’re doing fine, you just get your lines right and then we can get out of this heat.” By the time it was over the cast and crew were all burnt out, their clothes were soaked and we had given a whole new meaning to the word dehydration. Even though I’m not accustomed to carrying an umbrella when it’s raining I now make sure I have one in my car at all times!
I have worked in smelly hotel rooms with no air conditioning, beach sidewalks, poorly lit bathrooms, dirty living rooms, a pool hall (I have to say though the pool table did make an excellent surface ) a hotel lobby and even the back seat of a car. In our world as long as you have your makeup organized and a face to work on, you just pull a Tim Gunn and say to yourself, “Make it work!”
And finally here is a tip for any makeup artists and crew members on a shoot, anything and everything can and will happen. It’sall about being flexible and professional at all times, period. Remember to smile and to always think, this is just a part of the world I’m so blessed and happy to be working in. I certainly have otherwise I wouldn’t have lasted this long. Make it work!
Hello out there in blog-land!!!
I have been told that I needed to start a blog, yet another tentacle out there in cyber space linking my two pages on Facebook, my personal Facebook page, my Twitter account and lastly my web site. It all seemed like more work but I really think this could end up being therapy for me, a diary of sorts. I might not be known especially for my writing but this doesn’t stop me having something to say and blogging is the perfect vehicle. So now I’m here and just like you, I’m hungry for knowledge.
By trade, I am a licensed Paramedical Aesthetician, throw in a little singing and there you have it. But let me stop right there because I realize not too many people understand what “Paramedical” means. Paramedical means that not only do I have advanced training hours outside of specific Esthiology but I also have an internship with a Plastic Surgeon and Dermatologist. This training has given me a complete understanding of what skin conditions like Psoriasis, Rosecia and Eczema, the specific histology of the skin that goes with these conditions and what to do to minimize, control and treat each patient. I just love to help others with skin issues. I am a survivor of a skin condition called Cystic Acne. I literally stuck to my pillowcase at night, not only was it painful for my face, the pain went much deeper than that. After three rounds of Accutaine and some wonderful facials from a Paramedical Aesthetician, a passion grew deep inside to help others with similar skin troubles.
I am also a Professional Makeup Artist. This started from sitting on my mother’s floor watching her get ready to go out. I was fascinated by how a face could look so different, so colorful and so beautiful after one hour of work. I was transfixed and from there a seed was sown. I love make up, it is so easy for me, so natural. I can see a women’s face and know just what to do to make her natural beauty shine. I love for the light bulb to go on and then when I am finished for them to look into the mirror. The smile, the hug, the appreciation makes it all the while. That makes everything well in my world…. and theirs.
As you follow my blog, I ask you to open both your mind and your heart. I will be tearing down the beauty myths we all grew up with and sharing with you some of the wonderful stories from my 20 year career together with some helpful hints along the way. So join me, I am humbled to do this and looking forward to the therapy that awaits not only me but you too!